Eighty20 Partners has been engaged by AusCycling Queensland as Festival Director of the Brisbane Cycling Festival since September 2019.
As Festival Director; Eighty20 Partners is responsible for the overall delivery of the festival inclusive of:
- Festival concept development.
- Relationship management of major event owners hosting events within the festival including AusCycling Track National Championships and the Tour de Brisbane.
- Management of partnerships with Tourism & Events Qld and Brisbane Economic Development Agency.
- Commercialisation - including sponsorship acquisition and ticketing strategies.
- Event planning and management.
- Marketing strategy development and implementation.
- Media partnership development and management.
- Brand and creative services.
- Media & PR.
- Website development and management.
- Social media management.
- CRM & e-commerce.